CURTAIN-UP FOR DAWSONWARD Pioneering UK Entertainment Consultancy Goes Stateside

(IssueWire via Comtex)

Dorset, United Kingdom Jul 22, 2021 ( - Less than a year after opening its doors, DawsonWard is now partnering on a range of high-profile transatlantic client projects - as well as offering valuable commercial intelligence, advice, and creative services to leading entertainment businesses on both sides of the pond.

Founded by industry entertainment executives Natalie Dawson and Jason Ward in 2020, DawsonWard uses decades of expertise to help a diversity of brands and businesses to navigate the post-Covid entertainment landscape. Sharing valuable insights and experience to support every aspect of business development, the consultancy focuses on stimulating the long-term growth of its clients.

Natalie Dawson said: "At DawsonWard, we work with everyone from individual performers to large international entertainment conglomerates. We use our experience and knowledge to help them focus on getting the work they want, and on learning how to plan effectively for maximum profit."

In addition to its consultancy work, DawsonWard runs exclusive workshops that take a fresh look at entertainment brands, venues, and performers from the outside, examining their processes, products, and people.

Jason Ward said: "During the pandemic, it became clear to me that there was an amazing opportunity to draw on our shared experience and take a fresh look at the entertainment business, as well as supporting live entertainment professionals worldwide."

Following their successful launch in the UK, Jason, and Natalie both identified demand on the other side of the Atlantic, with US-based professionals and businesses wanting to learn more about the UK market, and a reciprocal interest among British clients seeking to work across America.

Jason continues: "I am so excited to announce that Allyson Urban is joining DawsonWard to underpin our expansion in the US. Based in Manhattan, she will support the growth of our US operations and provide expert industry insight on the US cruise and attractions market to our UK clients."

Natalie continues: "Our UK clients are now able to benefit from direct access to US talent and opportunities. With Allyson Urban at the helm of our US team, we are plugged directly into the US market in terms of insight and knowledge.

"We are also partnering on exciting projects with producers and creatives in New York and Las Vegas, and with premium Broadway talent seeking special guest appearances on five-star cruise lines."

Allyson Urban said: "I'm thrilled to bring my knowledge and passion for the arts industry to DawsonWard, and help talented clients put their best foot forward on stages around the world."

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Notes to Editors

Natalie Dawson, Jason Ward, and Allyson Urban are available for interviews. Please contact Gill Gordon at GiGi PR at [email protected]

Photographs of Jason Ward, Natalie Dawson, and Allyson Urban are attached for media use.

Jason Ward has created, delivered, and managed entertainment for Disney, P&O Cruises, Cunard Line, and Celebrity Cruises.

Natalie Dawson has led creative output at TEDGroup and Parkdean Resorts and was Creative Director at TAG Live.

Allyson Urban
has provided casting support and contracting for the Walt Disney Company parks entertainment division, before joining Disney Cruise Line as Assistant Talent Manager. Allyson then joined Fusion Talent Group as Director of Talent Management working across the US and Canada.

About DawsonWard

As consultants, DawsonWard has supported the creation of growth strategies, artist development, team structure, business branding, and creative projects with clients including Veritas Entertainment and ISG, as well as individual artists seeking to develop their business.

In the UK, DawsonWard has successfully directed Jon Courtenay, the first-ever Golden Buzzer Act to win "Britain's Got Talent", in his debut show and UK national tour. They are also currently working with children's street dance brand 'Lil Beatz' to create a unique live experience.

In the USA, DawsonWard is working with producers Kendrell Bowman and Anthony Wayne on the UK expansion of their hit New York shows, and on a creative project with award-winning Vegas and Broadway illusionists Kalin and Jinger, among others.

Media Contact


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Source :DawsonWard Creative Limited

This article was originally published by IssueWire. Read the original article here.

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