3/10/2010-Bloomberg reported Wednesday that Wal-Mart Stores (NYSE:WAL), the world's largest retailer, returned around 300 items to its U.S. stores after their removal last year hurt shopper traffic.
Narrowing the selections of products such as brown rice disappointed customers who could no longer find the size they were accustomed to buying . As a result, some customers didn't shop as often.
Bill Simon, chief operating officer of U.S. stores, told analysts at a conference sponsored by Bank of America in New York, "What we did discontinue were things that didn't sell well and were only bought infrequently but cost us a trip. We disappointed them by taking them out, and we put them back in."
