7 days ago, on February 4th, 2013, Clorox (NYSE:CLX) reported its earnings. Analysts, on average, expected earnings of $0.81 per share on sales of $1.3 billion. Clorox actually reported earnings of $0.90 per share on sales of $1.3 billion, beating EPS estimates by $0.09 and beating revenue estimates by $55.8 million. Shares of Clorox have climbed from $79.72 to $80.73, representing a gain of 1.3% since the company reported earnings 7 days ago.

Over the past year, Clorox has traded in a range of $66.72 to $81.34 and is now at $80.73, 21% above that low. The 200-day and 50-day moving averages have moved 0.36% higher and 0.78% higher over the past week, respectively.

SmarTrend recommended that subscribers consider buying shares of Clorox on January 11th, 2013 as our proprietary SmarTrend analytics indicated a new Uptrend was in progress when shares hit $75.37. Since that recommendation, shares of Clorox have risen 7.1%. We continue to monitor CLX for any potential shift so investors can protect gains and will alert SmarTrend subscribers immediately.