Shares of Coca-Cola (NYSE:KO) opened today above their pivot of $37.29 and have already reached the first level of resistance at $37.48. Investors may be interested in a cross of the next upside pivot targets of $37.71 and $38.13.

In the past 52 weeks, Coca-Cola share prices have been bracketed by a low of $33.52 and a high of $40.66 and are now at $37.65, 12% above that low price. In the last five trading sessions, the 50-day moving average (MA) has climbed 0.2% while the 200-day MA has remained constant.

Potential upside of 12.4% exists for Coca-Cola, based on a current level of $37.65 and analysts' average consensus price target of $42.33. The stock should hit resistance at its 200-day moving average (MA) of $37.87, as well as support at its 50-day MA of $37.26.

SmarTrend is tracking the current trend status for Coca-Cola and will alert subscribers who have KO in their portfolio or watchlist when shares have changed trend direction.