Shares of Shutterfly (NASDAQ:SFLY) traded at a new 52-week high today of $45.39. So far today approximately 170,000 shares have been exchanged, as compared to an average 30-day volume of 1.2 million shares.

Shutterfly share prices have moved between a 52-week high of $45.39 and a 52-week low of $23.52 and are now trading 93% above that low price at $45.29 per share. Over the last five market days, the 200-day moving average (MA) has gone up 1.0% while the 50-day MA has advanced 2.7%.

Shutterfly, Inc. operates an e-commerce Internet website. The website offers a wide range of photo-related products and services for social expression and personal publishing.

Shutterfly has overhead space with shares priced $45.29, or 0.2% below the average consensus analyst price target of $45.40. The stock should discover initial support at its 50-day moving average (MA) of $36.12 and subsequent support at its 200-day MA of $30.86.

SmarTrend recommended that subscribers consider buying shares of Shutterfly on December 19th, 2012 as our proprietary SmarTrend analytics indicated a new Uptrend was in progress when shares hit $28.85. Since that recommendation, shares of Shutterfly have risen 56.3%. We continue to monitor SFLY for any potential shift so investors can protect gains and will alert SmarTrend subscribers immediately.